First Fiddle Restaurants, formerly known as The Lazeez Affaire Group, was conceived in the year 1999 by Priyank Sukhija and Y.P. Ashok. Since then, the company has made a name for itself as innovators and leaders in the industry. Starting with their first brand, Lazeez Affaire, Priyank popularised the conceptof fine dining at a time when the same was unheard of. Following its success, First Fiddle introduced the concept of casual dining with brands such as Warehouse Cafe, Tamasha, Lord of The Drinks, Flying Saucer Cafe, and more, storming Delhi’s nightlife. WIth each new brand, First Fiddle brought a concept that was never experienced or heard of before, such as Plum by Bent Chair, Miso Sexy, Diablo, and more. The restaurants are spread all over India in major metropolitan cities like New Delhi, Mumbai, Pune, Lucknow and more, with plans to expand internationally soon.
The company is dedicated to being a game changer in the F&B industry with the introduction of ‘concept’ restaurants. It is committed to catering to the ever-changing cosmopolitan taste of its customers & customer satisfaction is an utmost priority.
With over 30 restaurants in 23 years under his belt, the prolific restaurateur Priyank Sukhija has become somewhat of a legend in the industry, starting his journey at a mere age of 19. Priyank was the first in his family to venture into business, hailing from a family of lawyers, going on to create an empire in F&B. Following his heart and tongue through his F&B career, Priyank has successfully created some of the most talked-about brands in the industry - Diablo, Lord of the Drinks, Plum by Bent Chair, Lazeez Affaire, Tamasha, The Flying Saucer Cafe, and many more.
At First Fiddle Restaurants, we leave no stone unturned to provide the most desirable experience across markets and restaurants. Serving over five lakh customers monthly with 15+ brands and 35+ restaurants, our brands like Diablo, Plum by Bent Chair, Dragonfly Experience, Tamasha, Daddy, JLWA, and more have revolutionized the experience of dining & nightlife for everyone. Exploring a franchise with First Fiddle Restaurants provides you with a large existing customer base besides the added advantage of nation-wide recognition.
We're a team focusing on redefining the way the hospitality industry works by bringing in concept based restaurants across India. We are truly committed to catering to the ever-changing cosmopolitan taste of the customer and revolutioning the F & B industry!
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